With a median household income of over $190,000 and a median net worth of $900,000, Ivy League graduates are an influential demographic that ought to be appealing to various marketers. Yet assuming “Ivies” are prosaic and entrenched in their fiefdoms is somewhat wrongheaded, particularly when data reveals the opposite.
Ivy League graduates’ lifestyles are in many respects as dynamic and pioneering as those of Millennials. This is what qSample presents with its latest infographic, based on its EDU Intelligence series that can be found in The Growing Idealism of Ivy League Graduates.
Ivy League graduates enjoy new and unknown travel destinations, experimenting with cutting-edge medicine, and intimately giving back to the community. And more.
If you’re wondering if they’re into skinny jeans or beard wax, that might have to wait for our EDU Intelligence study.
In the meantime, please take a look and let us know what you think:
Download this infographic.